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While the words “Wish you were here” may be synonymous with postcard vernacular, in 1939 the View-Master provided viewers the opportunity to transport themselves “here” via one eyeball and a quick flick of the finger. The paper disks of 3-D-bearing images splayed all over the floors of playrooms today were not originally created as a children’s toy, but rather sold as an alternative to the scenic postcard. Since its debut, more than 1.5 billion reels have been issued, depicting everything from one small step for man­ to the antics of a square sea dweller called SpongeBob. Earning the View-Master a coveted spot in the National Toy Hall of Fame, along with Mr. Potato Head and Barbie –– who must’ve told the View-Master: “Wish you were here”.

View-Master

  • Created by: Sawyer’s Inc. – William Gruber
  • Creation Date: 1938
  • Cool: Always